Privacy Policy | Race At Your Pace

Privacy Policy

Last updated: February 2026

Race At Your Pace Ltd (“we”, “us”, “our”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store and protect your information when you use our website, app, and services.

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are

Data Controller:
Race At Your Pace Ltd

Registered address:
Goodwood House,
Blackbrook Park Avenue,
Taunton,
Somerset,
TA1 2PX
United Kingdom

Email: info@raceatyourpace.com

2. What personal data we collect

We may collect and process the following information:

  • Identity data: name

  • Contact data: email address

  • Account data: login details (where applicable)

  • Activity data: steps, distance, exercise totals and challenge progress

  • Transaction data: details of purchases made through our website

  • Technical data: IP address, browser type, operating system

  • Communications: emails or messages sent to us

  • Survey and feedback responses (optional)

We do not collect special category data (such as health records, medical conditions, ethnicity, or location tracking).

3. How we collect your data

We collect data when you:

  • register for an account or challenge

  • take part in an individual, corporate or charity challenge

  • connect a third-party fitness integration

  • contact us or complete a form

  • make a purchase

  • visit our website (via cookies and analytics)

4. Third-party fitness integrations

If you choose to connect services such as Garmin, Apple Health, Fitbit, Strava or Samsung Health, we collect activity data (e.g. steps or distance) solely to:

  • display your progress

  • calculate challenge totals

  • show individual and team leaderboards

This data:

  • is not sold or shared with unaffiliated third parties

  • is never used for advertising or profiling

  • can be disconnected at any time via your account settings

If you would like synced activity data deleted, email info@raceatyourpace.com and we’ll process your request promptly.

5. How we use your data

We use your data to:

  • provide and administer challenges

  • display progress and leaderboards

  • manage accounts and communications

  • fulfil purchases and contracts

  • improve our services and user experience

  • send service-related emails

  • send marketing communications (only where permitted)

6. Lawful bases for processing

Under UK GDPR, we rely on the following lawful bases:

  • Contract: to deliver challenges and services you sign up for

  • Consent: for marketing communications and optional integrations

  • Legitimate interests: to operate, improve and secure our platform

  • Legal obligation: where required by law

You can withdraw consent at any time.

7. Marketing communications

  • Existing customers may receive emails about similar services

  • New customers will only receive marketing where consent has been given

  • You can opt out at any time using unsubscribe links or by contacting us

8. Cookies and analytics

We use cookies to:

  • understand how our website is used

  • improve performance and usability

We use tools such as Google Analytics for aggregated, anonymised reporting.

You can control or disable cookies through your browser settings.
More detail is available in our Cookie Policy.

9. Data sharing

We do not sell personal data.

We may share data with:

  • trusted service providers (e.g. hosting, email, payment providers)

  • professional advisers (legal, accounting)

  • authorities where legally required

  • buyers or sellers in the event of a business sale or restructure

All third parties are required to keep your data secure and use it only for specified purposes.

10. Data storage and security

All personal data is stored securely using industry-standard safeguards.

  • Data is hosted on Amazon Web Services (AWS)

  • Encryption is used where appropriate

  • Access is restricted to authorised personnel only

  • We do not store full payment card details

While no system is 100% secure, we take appropriate technical and organisational measures to protect your data.

11. International transfers

Some service providers may process data outside the UK or EEA.
Where this occurs, we ensure appropriate safeguards are in place, such as standard contractual clauses.

12. How long we keep your data

We retain personal data only for as long as necessary to:

  • provide our services

  • meet legal or accounting obligations

  • resolve disputes

You can request deletion at any time (see Section 14).

13. Your data protection rights

Under UK GDPR, you have the right to:

  • access your personal data

  • correct inaccurate data

  • request deletion

  • restrict or object to processing

  • request data portability

  • withdraw consent at any time

  • complain to the Information Commissioner’s Office (ICO)

ICO website: https://ico.org.uk/

14. Requests for access or deletion

You can request access to or deletion of your personal data by emailing
info@raceatyourpace.com

Requests are processed free of charge and normally within 30 days.

15. Third-party websites

Our website may contain links to third-party sites.
We are not responsible for their privacy practices and encourage you to review their policies separately.

16. Changes to this policy

We may update this Privacy Policy from time to time.
Any changes will be posted on this page and, where appropriate, notified to you.